DAMA UK Northern Event (In person)

DAMA UK - Northern Event (In Person)

When: 11 Jun 2025

Schedule: 2 Sessions
#1. 10:00 - 15:45 (BST)
#2. 15:45 - 17:30 (BST)

Location: Flutter UK&Ireland, 4 Wellington Pl, Leeds LS1 4AP

Event Overview

Data literacy is now a fundamental driver of cultural transformation, decision-making, operational efficiency, and innovation. Without a data-literate workforce, organisations struggle to fully leverage AI, analytics, and emerging technologies.

In this session, we’ll explore:

• Key Benefits of Data Literacy: Learn from NFU Mutual about building a confident, data-driven culture and reducing reliance on data teams.
• Overcoming Common Barriers: Address challenges including fear of data, leadership buy-in, and bridging technical gaps.
• Strategic Collaboration: Insights on the role of a Data Literacy Manager and the impact of external partnerships.
• Getting Started: Practical steps for assessing data culture, gaining executive buy-in, and fostering a data-literate workforce.
• For those already on the journey, we’ll discuss how to measure and articulate ROI, showing that data literacy is a revenue driver, not an expense.

Travel Details:
Parking: 5-minute walk from the office at the NCP Parking.
Public Transport: Leeds train station is a 10-minute walk from the office.

Agenda

9:30 to 10:00 - Refreshments

10:00 to 10:30 - Introductions

10:30 to 11:00 - Flutter International - Customer Stories Hidden Behind Key Metrics with David McGhee-

11:00 to 11:30 - DAMA UK Overview 

11:30 to 11:45 - Break

11:45 to 12:45 - Data & AI Panel Discussion with Kevin Marsden, Ryan Moore, Antony Marlow, Jackie Campbell & Dawn Carter

12:45 to 13:45 - Lunch

13:45 to 14:30 - Developing your Career in Data with Mark Dexter & Robert Lancashire

14:30 to 14:45 - Break

14:45 to 15:30 - The Key to Success when Implementing a Data Catalogue with Robert Waterhouse

15:30 to 15:45 - Thank you and close

16:00 to 17:30 - Drinks, snacks, and networking

Please note, there is no entry on the door. The event is currently fully booked and a number of people are on the waiting list.

Joining instructions will be issued closer to the date.